Hey there, happy clients! ๐Ÿ‘‹
Iโ€™m Aya Majed, co-founder of The German Outlet, and todayโ€ฆ weโ€™re finally sharing our story โ€” our real story โ€” with full transparency, trust, and excitement, just like weโ€™ve always promised. ๐Ÿ’›

๐Ÿ’ญ How It All Began

The German Outlet wasnโ€™t born online.ย  it actually started as a tiny physical store in Chiyah back in 2014.

At that time, my family was drowning in expenses โ€” rent, university tuition, home bills โ€” you name it. ๐Ÿ’ธ
Thatโ€™s when my dad and my big sister had a crazy idea: โ€œLetโ€™s start selling small kitchen appliances.โ€
No assets. No experience. Just $100 in our pockets and a whole lot of hope.

We rented a small store in our neighborhood, took out a small loan, filled a few shelves, and waited for customers to walk in. My mom sat in that store all day, every day, smiling at anyone who passed by โ€” even though our sales barely covered the rent. ๐Ÿ˜…

After a year of giving it everything we had, nothing changed. So, with heavy hearts, we shut the doors. ๐Ÿ’”
Our first dreamโ€ฆ failed.


โœจ The Spark That Changed Everything

Seven months later, we got that one call that changed our lives.
A loyal customer called my sister, Amany, in a panic โ€” she needed an appliance that same day for a gathering. We told her, โ€œThe storeโ€™s been closed for monthsโ€ฆ but we still have the item in our warehouse if you want to pick it up.โ€

She was thrilled. She took the product โ€” and she gave us the idea that lit the fire again:
๐Ÿ‘‰ โ€œIf not a storeโ€ฆ why not online?โ€

And just like that, The German Outlet went digital.


๐Ÿ’ช From Zero Knowledge to Non-Stop Effort

We had full-time jobs, no tech background, and zero clue about e-commerce. But we had excitement (like, 1000% level of excitement ๐Ÿ˜‚) and a whole lot of determination.

We took online courses, watched tutorials, made mistakes, fixed them, made new ones, and slowly โ€” very slowly โ€” we started receiving orders again.

For four years, we were just a normal online store โ€” a father and his daughters packing orders, learning ads, and dreaming big, while our mom prayed for a miracle. ๐Ÿ™


๐ŸŒช๏ธ The Crisis, The Comeback, andโ€ฆ The Viral Brush!

You think this is a success story already? Nope โ€” plot twist! ๐Ÿ˜…

Then came the economic crisis in Lebanon (2019).
We lost our first $3,000 because of the currency collapse and had no idea what to do next.
What rate should we use? How could we explain to customers that $1 was no longer 1,500 L.L.? We were stuck. Again.

And thenโ€ฆ boom. Corona hit.

But life is funny โ€” because thatโ€™s when we went viral. ๐Ÿ’ฅ
Our best-selling product, the Revlon Hot Brush Volumizer, took the internet (and our hearts) by storm. ๐Ÿฉท
Even through the chaos โ€” health scares, dollar rates skyrocketing, working fully from home โ€” we pushed harder than ever.

We partnered with new brands, learned how to run ads, built our loyalty program, launched installment plans to help customers buy easily, and grew a loving, supportive community online.
For the first timeโ€ฆ we started seeing real profits.

2023 was our golden year โ€” the peak of TGO. ๐ŸŒŸ

We had over 12 partner companies, direct German suppliers, and worked with 3 delivery companies to make sure every order arrived on time.
TGO became our full-time job, our dream, and our pride.


๐Ÿ’ฌ What Makes Us Different

Through all the ups and downs, one thing has never changed โ€” our customer service. ๐Ÿ’ฌ
Itโ€™s what truly sets us apart, and itโ€™s a promise weโ€™ll keep forever:
To serve you with honesty, kindness, and the same energy we started with โ€” no matter what. ๐Ÿ’ช


๐Ÿ’” And Todayโ€ฆ A New Chapter Begins

Fast forward to now โ€” two years after the war in Lebanon.
Weโ€™ve been hit hard. We lost a lot. Weโ€™re rebuilding from zero again.

But hereโ€™s the thing about The German Outlet โ€” we donโ€™t quit.
We started from nothing once, and weโ€™ll do it again.

So here we are โ€” with the same passion, same mission, and the same dream:
To bring you the best home, kitchen, and beauty appliances at the best prices, with the love and care of a family that truly gets it. โค๏ธ

Thank you for being part of our journey โ€” through every up, down, and miracle in between.

With love and endless gratitude,
Aya Majed & The German Outlet Family ๐Ÿค